The popular recipes prepared using pineapple in this area are juice, squash, halva, jam, candy, pickles, chutney and vine.

The ‘Pineapple fruit’ is processed into a range of refreshing food products.

Recognising the vast potential of Kerala’s finest farms, a project ‘Kerala Horticulture Development Programme (KHDP)’ was promoted jointly by the European Union and Government of Kerala. A fruit processing unit was established under this project at Nadukkara, near Vazhakulam.

The delicious fruits of Kerala are transformed into a wide range of products with brand identity ‘JIVE’